A professional yet non-corporate website for a local business providing services such as soil analysis, weed management and pasture maintenance and management.
The website is targeted at acreage property owners and farmers in the northern Brisbane area. The brief was to convey a scientific feel without looking technical, while suggesting a friendly personal service. Design techniques used include soft edges, curved shapes, cool colours and environmental images. The website structure was kept very simple, with the addition of panels containing scientific tips to add authority and engage peoples' interest.